I’m delighted to announce that The Armoury is one of the founding partners of a new venture, The Commerce Collective, that we are launching with 3 other partner agencies with immediate effect.
Digital Blueprint Consulting – Placing part-time ecommerce directors into brands
The Armoury - Design and Branding
Quickfire Digital - Award-winning Web development agency
Fountain Partnership - Award winning digital marketing and Conversion Rate Optimisation agency
The idea of forming a Collective that has a primary focus on online retail and brand growth was forged from the successful launch of thefloorbox.com, one of our branding and e-commerce clients.
Working closely with our Commerce Collective partners we quickly realised that together we offered retail brands a powerful solution to grow rapidly, with clear marketing outreach and multi-channel strategies that give our clients a streamlined way to attract, retain and convert within a scalable e-commerce platform.
The elegance within the Commerce Collective model is that clients and retailers get a focused and full pipeline solution to selling their products online and the validation and support necessary to behave as a trusted brand in the physical world.
The primary e-commerce engine that we use is Shopify, which has many benefits over other platforms for example:
Low cost for start-ups
Great for designers! (great out of the box responsive templates that can be modified)
Scalability - also a powerful enterprise version in Shopify plus
APIs, Integration & Extensions – can plug in to ERP’s and Mail delivery systems
App store – flexibility to quickly add extra features
Security – Not as vulnerable to hacks as WordPress!
Stay tuned for more news in the coming weeks, where I will be asking James Davey (Commerce Collective Founder) a series of Q and A's about Shopify and the anatomy of a successful retail online business.
If your retailer or online brand that wants to sell and grow get in touch.
For more information on how we can grow your brand or any of our services email us at: