We’re not even through the first month of the year, but we’re delighted to announce the arrival of a second new client for 2019.
Norwich-based Winter’s Brewing Company has appointed The Armoury to develop a fresh brand identity for its business, which will also see new designs created for its website and packaging.
The family-run micro-brewery has been producing distinctive craft ales since 2001. It's award-winning products are available in pubs and restaurants throughout Norfolk, but it is now seeking to build on those foundations.
Having claimed many plaudits over the years, including a CAMRA Champion Beer of Britain Mild Category Bronze Award in 2017, the company seeks to create a memorable and distinctive identity that reflects the quality and artisan nature of its products. It’s vital that any designs not only work online but across pump clips, beer mats and bottles as Winter’s Brewery broadens its product portfolio.
Having previously developed the identity of The Golden Triangle Brewery, The Armoury understands the complex alchemy that goes into crafting the most memorable ales. By combining this knowledge with its expert graphic and packaging design skills, the team will build a brand identity that will bring the company to life.
Comments Creative Director Lee Turner: “Generating a brand identity for a brewery is an exciting process. There are so many different avenues to explore, from the different elements required to craft the ale and its unique flavours, to the local heritage and the family-run nature of the business. We can find inspiration in so many places.”
“We can’t wait to get started,” adds Director and Head Brewer Mark Winter. “We want to take Winter’s to the next level and make it a well-recognised, well-loved brand, known for its exciting and flavoursome beers.
“The Armoury has shown a real passion for our business and we’re looking forward to the process.”
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